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10 Best Push Notification Services of 2026
This list is for mobile and web teams that send push notifications to large audiences and need reliable delivery, targeting and predictable costs. It covers push-first platforms (OneSignal, Pushwoosh), the free delivery layer from Google (Firebase Cloud Messaging), developer push APIs and notification infrastructure (Pusher Beams, Knock, Novu), and enterprise engagement suites that include push (Braze, Airship, CleverTap, MoEngage). We compared documented features and published prices for 10 services. Scores weigh features at 40%, ease of use at 30% and value at 30%.
By the Mojolin research desk · Updated November 10, 2026 · 10 tools compared · Prices checked on vendor pages, latest November 10, 2026
Questions or corrections: editorial@mojolin.com
Mojolin is self-funded How we score
OneSignal is our top pick for most teams: it covers iOS, Android, Huawei, Amazon and all major browsers, includes smart delivery timing and throttling, has a free plan for up to 1,000 mobile monthly active users and publishes its Growth pricing at $19 per month plus $0.012 per mobile MAU. Pushwoosh is the runner-up for app teams that want all features on every plan at $7 per 1,000 MAU for push. Firebase Cloud Messaging is free and is the right base layer when engineers own notifications. Product teams sending push next to in-app and email should look at Novu or Knock, and enterprise brands with large multichannel programs should compare Braze, Airship, CleverTap and MoEngage on a quote.
Top picks
Best overall
OneSignal
9.1 / 10
Mobile and web teams that want a free start, self-serve setup and push pricing that grows with active users.
Read the review →Runner-up
Pushwoosh
8.6 / 10
App teams that want every feature on one plan and a simple per-1,000-MAU push price.
Read the review →Also great
Firebase Cloud Messaging
8.5 / 10
Developer teams that want free, low-level push delivery and are ready to build targeting and analytics themselves.
Read the review →Comparison table
| # | Tool | Pricing | Score | |
|---|---|---|---|---|
| 1 | OneSignal | Mobile and web teams that want a free start, self-serve setup and push pricing that grows with active users. | Free plan; Growth starts at $19 per month plus $0.012 per mobile monthly active user and $0.004 per web push subscriber | 9.1 |
| 2 | Pushwoosh | App teams that want every feature on one plan and a simple per-1,000-MAU push price. | Free up to 1,000 MAU; Push only plan costs $7 per 1,000 MAU per month, Omnichannel $13 per 1,000 MAU | 8.6 |
| 3 | Firebase Cloud Messaging | Developer teams that want free, low-level push delivery and are ready to build targeting and analytics themselves. | Free: Cloud Messaging is listed as no-cost on both Firebase plans | 8.5 |
| 4 |  Novu | Engineering teams building product notifications across push and in-app who want code-first workflows. | Free plan with 10,000 workflow runs per month; Pro from $30 per month with 30,000 runs | 8.4 |
| 5 |  Braze | Large consumer brands that want push inside a full cross-channel engagement and AI personalization platform. | See vendor pricing (USD check pending) | 8.3 |
| 6 |  CleverTap | Consumer app teams with large Android audiences that care most about push render and delivery rates. | See vendor pricing (USD check pending) | 8.2 |
| 7 |  Knock | SaaS engineering teams that want push alongside in-app feeds and email from one workflow API. | Free plan with 10,000 messages per month; Starter costs $250 per month with 50,000 messages, then $0.005 each | 8.2 |
| 8 |  Pusher Beams | Developers who want a simple push API with flat monthly pricing and no marketing features to learn. | Free Sandbox plan for 1,000 subscribers; Startup costs $29 per month for 10,000 subscribers | 8.1 |
| 9 |  Airship | Enterprise brands that put the mobile app at the center of engagement and want push tied to wallet and in-app experiences. | See vendor pricing (USD check pending) | 8.0 |
| 10 |  MoEngage | Consumer brands with large Android audiences in Asia that need delivery tools for fragmented devices. | See vendor pricing (USD check pending) | 7.9 |
Scoring weights
Every tool gets three editorial scores out of 10, from vendor documentation, product pages and the published price. The overall score is the weighted average below, the same method on every list. Full method
The full ranking
Rank 1 · Best overall
OneSignal
Customer messaging platform built around mobile and web push, with in-app messages, email, SMS and Live Activities on the same account.
onesignal.com9.1
out of 10
Best for: Mobile and web teams that want a free start, self-serve setup and push pricing that grows with active users.
OneSignal is the most direct route to push at scale for teams that want to self-serve. Its SDKs cover iOS, Android, Huawei and Amazon devices for mobile push and Chrome, Firefox, Safari and Edge for web push, and the docs include migration steps for teams moving off Firebase. Sending options go beyond a basic blast: Intelligent Delivery picks a send time from each user's session activity, time zone delivery hits a set local hour, and throttling and frequency caps keep large sends under control. In-app messages and Live Activities come with mobile push.
The Free plan covers all channels for organizations with up to 1,000 mobile monthly active users, with 3 active Journeys and 30 days of reporting history. Growth starts at $19 per month, then bills $0.012 per mobile monthly active user and $0.004 per web push subscriber, so costs track audience size. Advanced analytics, conversion metrics and longer history sit on the custom-priced Professional and Enterprise plans.
Standout feature
Growth pricing is published per mobile monthly active user and per web push subscriber, with a calculator on the pricing page.
Use cases
Mobile app startups
Send onboarding and re-engagement pushes on the Free plan
Outcome: Push running in production before any spend
News publishers
Send breaking news web push to large subscriber lists
Outcome: Fast alerts with throttling to protect site servers
Growth teams
Use Intelligent Delivery for promotional sends
Outcome: Each user gets the message at their usual active time
Key features
- Mobile push for iOS, Android, Huawei and Amazon devices
- Web push for Chrome, Firefox, Safari and Edge
- Intelligent Delivery that sends at each user's most active time, plus local time zone delivery
- Throttling, frequency capping, data-only and VoIP notifications
- In-app messages and Live Activities included with mobile push
Pros
- Free plan covers all channels for organizations with up to 1,000 mobile monthly active users
- Unlimited API send access and unlimited contacts on every plan
- Built-in cost calculator shows the Growth bill before you upgrade
Cons
- Free plan caps web push at 10,000 subscribers per send
- Free and Growth plans allow only 2 A/B test variants
- Advanced analytics and conversion metrics start on the custom-priced Professional plan
Rank 2 · Runner-up
Pushwoosh
Customer engagement platform for mobile and web push, in-app messages, email and messengers, billed per monthly active user.
pushwoosh.com8.6
out of 10
Best for: App teams that want every feature on one plan and a simple per-1,000-MAU push price.
Pushwoosh keeps pricing to one number. A project is free while it stays within 1,000 monthly active users; above that, the Push only plan costs $7 per 1,000 MAU and Omnichannel costs $13 per 1,000 MAU, with Email only at $5 per 1,000 monthly unique recipients. Push only covers mobile push, mobile in-app messages and web push, with unlimited push notifications and in-app impressions.
Pushwoosh says there is no feature gating, so segmentation, personalization, a visual no-code flow builder, A/B testing, analytics and full API access are on every plan from day one. Its ManyMoneyAI copilot suggests copy, timing and channels and can launch campaigns, though free usage is limited to 5 AI requests per day. SMS, WhatsApp and other messengers are billed by third-party providers at their own prices. Larger accounts can add custom billing, a dedicated manager, SLAs, SSO and a dedicated private cloud. For apps with large audiences the per-MAU price is easy to forecast, but compare it with flat-rate options at your exact MAU count.
Standout feature
Every feature is available on every plan, so the only pricing decision is how many monthly active users you have.
Use cases
Mobile game studios
Run push and in-app campaigns for a growing player base
Outcome: Costs scale per 1,000 MAU with no plan upgrade
Ecommerce apps
Build abandoned cart flows in the visual flow builder
Outcome: Automated push follow-ups without engineering time
Small app teams
Start on the free tier under 1,000 MAU
Outcome: Full feature access before paying
Key features
- Mobile push, mobile in-app messages and web push on the Push only plan
- Unlimited push notifications and in-app impressions
- Visual no-code flow builder with A/B testing
- ManyMoneyAI copilot for copy, send time and channel choices
- Unified API for all channels with full API access
Pros
- Free while a project stays within 1,000 MAU
- No feature gating: every capability is available on every plan
- One billing metric across the whole platform
Cons
- Free usage includes only 5 AI requests per day
- SMS and WhatsApp are billed separately by third-party providers
- Dedicated manager, SLA and SSO need custom billing terms
Rank 3 · Also great
Firebase Cloud Messaging
Google's cross-platform messaging service for sending notification and data messages to iOS, Android and web apps.
firebase.google.com8.5
out of 10
Best for: Developer teams that want free, low-level push delivery and are ready to build targeting and analytics themselves.
Firebase Cloud Messaging is the delivery layer many other push tools build on, and it costs nothing. The Firebase pricing page lists Cloud Messaging as no-cost, and it sits among the products available on the free Spark plan. FCM sends two kinds of messages: notification messages that the system displays to the user, and data messages that your app code handles however it wants, with payloads of up to 4096 bytes.
You can target a single device, a group of devices or every device subscribed to a topic. Client SDKs cover iOS, Android, web, Flutter, Unity and C++. An FCM setup needs two parts: a trusted environment, such as Cloud Functions for Firebase or your own app server, that builds and sends messages, and the client app that receives them. The docs cover throttling and quotas, token management and delivery analysis in BigQuery. What FCM lacks is a marketer-facing layer: no visual campaign builder, behavioral segmentation or multi-step automation. Teams that need those either build them or put a platform like OneSignal or Braze on top.
Standout feature
Cloud Messaging is no-cost, so the only spend is the server code you run to send messages.
Use cases
Chat and messaging apps
Send data messages that tell the app to sync new content
Outcome: Real-time updates without paying per message
Backend engineers
Trigger transactional pushes from Cloud Functions
Outcome: Order and account alerts tied to app events
Sports apps
Send score updates to topic subscribers
Outcome: One send reaches every fan following a team
Key features
- Notification messages displayed to users or data messages handled by app code
- Targeting of single devices, device groups or topic subscribers
- Message payloads of up to 4096 bytes
- Client SDKs for iOS, Android, web, Flutter, Unity and C++
- Send API with throttling and quota documentation and BigQuery delivery data
Pros
- No-cost on the free Spark plan and the pay-as-you-go Blaze plan
- Works with Cloud Functions for Firebase or your own app server
- Topic messaging lets one send reach every subscribed device
Cons
- No visual campaign builder or segmentation for marketers
- You need a trusted server environment to build, target and send messages
- Message payloads are limited to 4096 bytes
Rank 4
Novu
Open-source notification infrastructure that routes workflows to push, email, in-app, SMS and chat providers through one API.
novu.co8.4
out of 10
Best for: Engineering teams building product notifications across push and in-app who want code-first workflows.
Novu is a notification layer rather than a push delivery network. You trigger a workflow through its API, and Novu sends each step to the channel providers you connect: for push that includes FCM, APNs, Expo, OneSignal, Pusher Beams and Pushpad. Workflows support delays, digests, throttling and HTTP steps, and can be defined in code, which suits teams that keep notification logic in version control. Prebuilt <Inbox /> and <Preferences /> components add an in-app feed and per-user settings.
The Free plan includes 10,000 workflow runs per month, all channels, up to 20 workflows, 2 environments and US and EU data residency, but activity feed retention is 24 hours and only 3 team members. Pro starts at $30 per month with 30,000 runs and 7-day retention, and extra runs cost $1.20 per 1,000. Team starts at $250 with 250,000 runs, up to 10 environments, unlimited team members and RBAC. Enterprise adds SAML SSO, SCIM, HIPAA BAA and self-hosting.
Standout feature
Workflow runs, not seats or channels, drive the bill, and extra runs cost $1.20 per 1,000.
Use cases
B2B SaaS teams
Send a comment mention as push, in-app and email from one trigger
Outcome: One workflow covers every channel
Platform engineers
Digest bursts of activity into one push
Outcome: Fewer interruptions for users
Regulated companies
Self-host Novu on the Enterprise plan
Outcome: Notification data stays in their own infrastructure
Key features
- Push through FCM, APNs, Expo, OneSignal, Pusher Beams and Pushpad
- Code-first workflows with delay, digest and throttle steps
- <Inbox /> and <Preferences /> components for in-app feeds and user settings
- Topics and multi-tenancy support
- US and EU data residency on every plan
Pros
- Free plan includes all channels and 10,000 workflow runs per month
- Additional runs cost $1.20 per 1,000 on paid plans
- Enterprise offers self-hosted deployment
Cons
- Novu routes push through providers you configure, so you still need FCM or APNs credentials
- Free plan keeps activity feed data for only 24 hours
- Free and Pro plans are limited to 3 team members
Rank 5
Braze
Enterprise customer engagement platform that sends push, email, SMS, WhatsApp and in-app messages from one customer profile.
braze.com8.3
out of 10
Best for: Large consumer brands that want push inside a full cross-channel engagement and AI personalization platform.
Braze treats push as one channel in a full customer engagement platform. The same customer profile drives push notifications, email, SMS, MMS, RCS, WhatsApp, in-app messages, banners and Content Cards, and Campaigns and Canvases let marketers build multi-step flows that switch channels based on behavior. Every tier includes frequency capping and rate limiting, locations and geofences, BrazeAI generative features, and data ingestion from warehouses such as Snowflake and BigQuery.
Braze sells four Platform Editions: Go, Select, Pro and Enterprise. A contract combines an edition, a count of monthly active users and profiles, a pool of Action Credits that can be spent on email, SMS, WhatsApp and some AI products, and services. Pricing scales with monthly active users, so dormant profiles do not raise the bill, but there is no public price list and no free plan, though Braze offers trials and startup programs. For a team that only needs push, Braze is more platform than required; for brands running engagement across many channels, it is the most complete option here.
Standout feature
Action Credits work as one currency across email, SMS, WhatsApp and some AI products, so spend can shift between channels.
Use cases
Retail brands
Combine push, email and SMS in one abandoned cart Canvas
Outcome: Shoppers get the next message on the channel they respond to
Streaming services
Use BrazeAI recommendations on Braze Pro in push content
Outcome: Personalized title suggestions at scale
Data teams
Segment users directly from warehouse tables
Outcome: Targeting without copying data into another tool
Key features
- Push notifications, email, SMS, MMS, RCS, WhatsApp, in-app messages and Content Cards
- Campaigns and Canvases for multi-step, cross-channel flows
- Frequency capping, rate limiting, locations and geofences
- BrazeAI generative features in every tier, with predictive AI and recommendations on Braze Pro
- Cloud Data Ingestion and zero-copy segmentation from your warehouse
Pros
- Pricing scales with monthly active users, not stored profiles
- Action Credits can be spent across channels and some AI products
- SAML SSO and two-factor authentication in every tier
Cons
- Braze does not offer a free plan
- Prices are only available through sales
- Four editions and credit-based billing take time to evaluate
Rank 6
CleverTap
Customer engagement and retention platform for mobile apps with push, in-app, web push, email, SMS and WhatsApp plus analytics.
clevertap.com8.2
out of 10
Best for: Consumer app teams with large Android audiences that care most about push render and delivery rates.
CleverTap focuses on getting push notifications seen, especially on Android. Its RenderMax technology targets up to a 90% render rate across Android devices, including Chinese OEM handsets, through device partnerships, and Pull Notification delivers missed pushes when a device leaves battery optimization. A copy of each push can also go to the App Inbox so users who miss the alert still see the message.
Campaign tools cover A/B and multivariate tests, real-time personalization from profile data and predictive recommendations, and triggered or drip campaigns that combine push with email, SMS, WhatsApp and in-app messages. Analytics are built in: funnels, cohorts, trends, session analytics and uninstall tracking help tie push to revenue. CleverTap sells Core, Pro and Ultimate plans. Core is self-serve with MAU tiers from up to 5,000 to 100,000+ and a 30-day trial; Pro and Ultimate are sold through demos. The pricing page showed local currency rather than USD from our location, so check the price on the vendor site.
Standout feature
RenderMax and Pull Notification target Android devices that often drop push messages.
Use cases
Fintech apps
Deliver payment reminders on Android devices with aggressive battery optimization
Outcome: Fewer missed bill alerts
Travel apps
Send gate change and delay updates
Outcome: Time-sensitive pushes reach travelers
Ecommerce apps
Attribute purchases to push with funnels and cohorts
Outcome: Clear revenue per campaign
Key features
- RenderMax technology for push visibility across Android devices, including Chinese OEMs
- Pull Notification delivers missed pushes when devices exit battery optimization
- Copies of push messages sent to App Inbox
- A/B and multivariate tests with real-time campaign metrics
- Funnels, cohorts and uninstall tracking for push ROI analysis
Pros
- Core plan offers a 30-day trial before billing starts
- Push, App Inbox and web push sit next to email, SMS and WhatsApp in one platform
- Behavioral analytics built into the same platform
Cons
- USD pricing was not shown on the pricing page from our location
- Many features are add-ons on Core and Pro
- Pro and Ultimate plans require a demo
Rank 7
Knock
Notification infrastructure for product teams that sends workflows to push, email, in-app, SMS and chat with usage-based pricing.
knock.app8.2
out of 10
Best for: SaaS engineering teams that want push alongside in-app feeds and email from one workflow API.
Knock sits between your app and push providers. It supports APNs, Firebase Cloud Messaging, Expo for React Native, Amazon SNS and OneSignal, and handles the stateful provider connections for you. One template can be sent across several providers, invalid device tokens can be deregistered automatically after a bounce, and device-level locale and time zone settings feed translations and send windows. A channel group can send the same notification to Apple and Firebase from one workflow step, though it is enabled on request.
Pricing counts messages delivered, and bounced or failed messages are not billed. The Free plan includes 10,000 messages, 500 guide recipients and 500 agent credits each month, with unlimited workflows, team members, stored profiles and channels. Starter costs $250 per month with 50,000 messages, then $0.005 each, and removes Knock branding. Enterprise adds custom roles, per-customer branding, SAML SSO, SCIM, HIPAA and an option to pay per notified user instead of per message. The $250 step is steep for small apps.
Standout feature
Bounced or failed messages are excluded from billing, and invalid device tokens can be removed automatically.
Use cases
B2B SaaS products
Send approval requests as push with an in-app feed fallback
Outcome: Users act on requests from mobile or desktop
React Native teams
Route push through Expo with Knock workflows
Outcome: No custom notification server to maintain
Multi-tenant platforms
Apply per-customer branding to notifications
Outcome: Each tenant's users see that tenant's brand
Key features
- Push through APNs, FCM, Expo, Amazon SNS and OneSignal
- Knock manages provider connections, so there are no stateful connections to maintain
- Token deregistration removes invalid device tokens after a bounce
- Device-level locale and time zone metadata for translations and send windows
- Unlimited workflows, broadcasts, team members and stored profiles
Pros
- Free plan includes 10,000 messages per month
- Bounced or failed messages do not count toward usage
- Built-in multi-tenancy on every plan
Cons
- Starter jumps to $250 per month
- Push channel groups for APNs plus FCM are enabled on request
- SAML SSO, SCIM and HIPAA need Enterprise
Rank 8
Pusher Beams
Hosted push notification API for iOS, Android and web apps with fixed monthly plans by subscriber count.
pusher.com8.1
out of 10
Best for: Developers who want a simple push API with flat monthly pricing and no marketing features to learn.
Pusher Beams is a narrow, developer-first push API. It gives iOS, Android and web apps one push API with native support on each platform, so backend code does not deal with platform specifics. Device Interests broadcast to any number of subscribed devices, and Pusher cites 1 million+ messages per minute on every platform. Authenticated Users ties devices to a user ID through a token provider, so you can safely message all of a person's devices. Insights track delivery and opens, webhooks report events, and a realtime Debug Console helps during setup.
Pricing is flat and published. The Sandbox plan is free for 1,000 subscribers; Startup costs $29 per month for 10,000, Pro $99 for 50,000, Business $199 for 115,000 and Premium $399 for 250,000. Business and Premium get premium support with a 24-hour response target; lower tiers get best-effort email support. There are no segmentation, A/B testing or campaign tools, so Beams fits transactional and app-event notifications more than marketing sends.
Standout feature
Fixed monthly plans from $29 to $399 make push costs predictable as subscribers grow.
Use cases
Field service apps
Send job updates to workers' phones
Outcome: Fewer support calls about schedule changes
Indie developers
Add push to a side project on the Sandbox plan
Outcome: Cross-platform notifications for free
Marketplaces
Notify a user on every logged-in device
Outcome: Messages follow the user, not the device
Key features
- Native push support for iOS, Android and web
- Device Interests to broadcast to unlimited subscribed devices
- Authenticated Users to send to all of a user's devices securely
- Delivery and open tracking, reporting and webhooks
- Realtime Debug Console for testing integrations
Pros
- Free Sandbox plan includes 1,000 subscribers
- Flat monthly prices from $29 to $399
- Pusher cites 1 million+ messages per minute on every platform
Cons
- No visual campaign builder or segmentation
- Startup, Pro and Business tiers get best-effort email support
- Plans top out at 250,000 subscribers before a custom deal
Rank 9
Airship
Mobile-first customer experience platform with push, SMS, email, mobile wallet, and no-code app and web experiences.
airship.com8.0
out of 10
Best for: Enterprise brands that put the mobile app at the center of engagement and want push tied to wallet and in-app experiences.
Airship is built for brands where the app is the main customer channel. Push notifications are designed around real-time behavior, lifecycle signals and predictive intelligence, personalized with dynamic content and smart timing, and measured through performance analytics and testing tools. Push connects to email, SMS, RCS, MMS, mobile wallet passes, in-app and web messaging, so a lifecycle flow can move a user from a notification into an in-app experience or a wallet pass.
The Airship Experience Platform adds customer data management with zero-party preference capture, segmentation, cross-channel orchestration, partner integrations with CRMs, CDPs and commerce platforms, and strategic services for onboarding and optimization. Airship Essentials is a self-service, no-code option for growth teams building app and web experiences. Airship does not publish prices; the full platform is sold through a quote and the pricing page lists no free plan. Airship's own case studies cite a 68% opt-in rate and 3x higher open rates for customers. For teams that only need to send pushes from code, it is more than required.
Standout feature
Push, mobile wallet passes and no-code in-app experiences sit in one mobile-first platform.
Use cases
Retailers
Pair push offers with mobile wallet loyalty passes
Outcome: Offers live on the lock screen and in the wallet
Media apps
Send rich, timely pushes about new content
Outcome: More streaming time among users who receive them
Product teams
Build onboarding flows with no-code Scenes
Outcome: New users reach key features without app releases
Key features
- Push notifications with dynamic content, smart timing and predictive intelligence
- Cross-channel messaging across email, SMS, RCS, MMS, mobile wallet, app and web
- No-code app experiences such as Scenes for onboarding and surveys
- Performance analytics and testing tools for push results
- Real-time data streams and integrations with CRMs, CDPs and commerce platforms
Pros
- Mobile wallet passes alongside push in one platform
- Airship Essentials offers a self-service, no-code option
- Strategic services and onboarding on the full platform
Cons
- No public prices
- No free plan listed
- Full platform pricing needs a quote
Rank 10
MoEngage
Insights-led customer engagement platform with mobile push, web push, in-app, email, SMS and AI agents, priced by monthly tracked users.
moengage.com7.9
out of 10
Best for: Consumer brands with large Android audiences in Asia that need delivery tools for fragmented devices.
MoEngage pitches push delivery as its edge. Its pricing page says Push Amplification Plus can raise push delivery rates by up to 25%, and the product page describes direct partnerships with device manufacturers in the fragmented Android market in Asia, where many notifications are blocked by device and network restrictions. On the campaign side, MoEngage covers mobile push for Android and iOS, web push, in-app messages, on-site popups, Cards for an in-app notification center, email and SMS, with WhatsApp, RCS, LINE, Viber and Telegram as connected channel add-ons.
Rich push templates, personalized previews, campaign and global control groups, Merlin AI agents and AI decisioning round out the toolkit. The App Marketplace lists 300+ integrations, and MoEngage states 99.99% uptime across 6 data centres. Pricing is based on monthly tracked users and is split into Growth and Enterprise plans, both sold through sales; many analytics features such as funnels and retention are listed as add-ons. The comparison table is long, so ask sales which add-ons your use case needs.
Standout feature
Push Amplification Plus uses direct device manufacturer partnerships to reach Android phones that block standard pushes.
Use cases
Travel and hospitality apps
Improve push delivery on Xiaomi and other Android devices
Outcome: More offers actually reach users
Streaming apps
Personalize content pushes by viewing behavior
Outcome: Higher engagement with new releases
Marketing teams
Measure campaign uplift with control groups
Outcome: Clear incremental impact from push
Key features
- Push Amplification Plus to raise delivery rates on restricted Android devices
- Mobile push for Android and iOS plus web push
- Rich push templates and personalized message previews
- In-app messages, on-site messages, Cards, email and SMS
- Merlin AI agents, AI decisioning and campaign control groups
Pros
- Direct partnerships with device manufacturers for Android delivery
- 300+ integrations in the App Marketplace
- MoEngage states 99.99% uptime across 6 data centres
Cons
- No public prices
- Many analytics features, such as funnels and retention, are listed as add-ons
- Only Growth and Enterprise plans, both sold through sales
Frequently asked questions
+What is the best push notification service in 2026?
OneSignal is our top pick because it covers mobile and web push across iOS, Android, Huawei, Amazon and major browsers, with smart delivery timing, a free plan and Growth pricing from $19 per month plus usage. Pushwoosh and Firebase Cloud Messaging are the strongest alternatives.
+Is there a free push notification service?
Firebase Cloud Messaging is listed as no-cost on Firebase's pricing page. OneSignal is free for up to 1,000 mobile monthly active users, Pushwoosh is free within 1,000 MAU, Pusher Beams has a free Sandbox plan for 1,000 subscribers, and Knock and Novu include 10,000 messages or workflow runs per month for free.
+Do I need a push service if I already use Firebase Cloud Messaging?
Not for delivery: FCM sends to iOS, Android and web for free. A push service adds segmentation, scheduling, A/B tests, analytics and dashboards for non-engineers. Tools like OneSignal can send through FCM, and Knock and Novu use FCM as a provider.
+How is push notification pricing calculated?
Most vendors bill on audience size or volume. OneSignal and Pushwoosh charge per monthly active user, Pusher Beams sells subscriber tiers, Knock bills per message delivered and Novu per workflow run. Braze, Airship, CleverTap and MoEngage quote contracts based on monthly active or tracked users.
+Which push service is best for Android delivery rates?
CleverTap and MoEngage focus most on Android delivery. CleverTap's RenderMax targets up to a 90% render rate including Chinese OEM devices, and MoEngage's Push Amplification Plus uses device manufacturer partnerships to reach restricted Android phones.
About this list
Updated November 10, 2026 by the Mojolin research desk. Mojolin is self-funded
Questions or corrections: editorial@mojolin.com
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