Best software · Marketing
10 Best Employee Advocacy Software of 2026
This list is for marketing, comms and HR teams that want employees to share company content on their own LinkedIn, X and Facebook profiles, with approved copy, tracking and a way to show results. We compared documented features and published prices for 10 tools, from enterprise platforms such as EveryoneSocial, DSMN8 and GaggleAMP to tools with public price lists such as Vulse, Clearview Social and Vista Social. Advocacy modules inside social media suites (Sprout Social and Hootsuite Parliament) are included for teams that already pay for those suites. Scores weigh features at 40%, ease of use at 30% and value at 30%.
By the Mojolin research desk · Updated November 12, 2026 · 10 tools compared · Prices checked on vendor pages, latest November 12, 2026
Questions or corrections: editorial@mojolin.com
Mojolin is self-funded How we score
EveryoneSocial is our top pick for enterprise programs: one quote covers SSO, SCIM, the API, every integration and a dedicated CSM, and it adds MCP connectors so admins can run the program from Claude, ChatGPT, Copilot or Gemini. DSMN8 is the runner-up for teams that want executives to post through secure delegate access, and Haiilo is the only enterprise platform here with a published starting price, $15 per seat per month with a 100-seat minimum. Smaller teams get the most for the money from Vista Social, free with 3 employees or less and $199 a month for 25, from Vulse for LinkedIn-only programs at $6 to $18 per user, and from Clearview Social at $425 a month for 50 employees.
Top picks
Best overall
EveryoneSocial
8.6 / 10
Enterprises running programs of 500 to 50,000+ employees
Read the review →Runner-up
DSMN8
8.5 / 10
Enterprises that want executives and employees in one program
Read the review →Also great
Haiilo
8.4 / 10
Mid-size and large companies that want a published per-seat price
Read the review →Comparison table
| # | Tool | Pricing | Score | |
|---|---|---|---|---|
| 1 | Enterprises running programs of 500 to 50,000+ employees | One plan, quoted by number of registered users (see vendor pricing, USD check pending) | 8.6 | |
| 2 | Enterprises that want executives and employees in one program | Custom quote by seats and modules (see vendor pricing, USD check pending) | 8.5 | |
| 3 | Mid-size and large companies that want a published per-seat price | Employee Advocacy Starter from $15 per seat per month, 100-seat minimum; Scaling and Enterprise quoted | 8.4 | |
| 4 | Small businesses that want advocacy and scheduling in one tool | Free with 3 employees or less; Advocacy $199 per month with 25 employees included | 8.3 | |
| 5 | Mid-market companies that want to invite every employee | Custom price by company size, billed annually (see vendor pricing, USD check pending) | 8.2 | |
| 6 | B2B teams focused on LinkedIn, from 1 seat upward | From $6 per user per month at 100+ seats billed annually; $18 per user for 1 to 10 seats ($24 monthly) | 8.1 | |
| 7 | Professional services firms with 50 to 100 sharers | Team $425 per month for 50 employees and Business $675 per month for 100, billed annually | 8.0 | |
| 8 | Teams that already manage social in Sprout Social | Add-on to a Sprout Social plan, priced through a demo (see vendor pricing, USD check pending) | 7.9 | |
| 9 | Companies with 100 to 250 enrolled employees | 30-day free trial for up to 30 employees; Growth $1,125 per month for 100 enrolled employees (minimum) | 7.8 | |
| 10 | Large teams already on Hootsuite Enterprise | Part of Hootsuite Enterprise, quoted through a demo (see vendor pricing, USD check pending) | 7.7 |
Scoring weights
Every tool gets three editorial scores out of 10, from vendor documentation, product pages and the published price. The overall score is the weighted average below, the same method on every list. Full method
The full ranking

Rank 2 · Runner-up
DSMN8
Employee advocacy and executive influence platform with a mobile app, delegate posting for leaders and managed services.
dsmn8.com8.5
out of 10
Best for: Enterprises that want executives and employees in one program
DSMN8 builds every quote from the number of employees or seats, the modules you choose and any add-ons, with Advocacy, Executive Influence, Boost Post and Newsletters as the main building blocks. Each package includes unlimited admin seats, full onboarding and training, and live in-platform chat support, which DSMN8 says averages a 20-second response. The feature that sets it apart for many buyers is secure delegate access: a social or comms team can prepare and publish posts for senior leaders, which solves the common problem of executives who never log in. Employees get a social-style app on desktop and mobile with personalized content suggestions, leaderboards and recognition. Integrations cover Slack and Microsoft Teams for distribution and Salesforce, Marketo and Adobe Analytics for attribution, and the analytics include earned media value and UTM tracking. Like most enterprise tools, it publishes no prices, and choosing several modules adds up quickly.
Standout feature
DSMN8 is the best choice for executive programs because secure delegate access lets a comms team post on behalf of senior leaders.
Use cases
Executive comms teams
Publish thought leadership for leaders through delegate access
Outcome: Executives stay active without daily effort
B2B marketing teams
Track shares through UTM tags into Salesforce and Marketo
Outcome: Advocacy shows up in pipeline reports
Talent teams
Push job and culture posts to employees through Teams or Slack
Outcome: More candidates from employee networks
Key features
- Modules for Advocacy, Executive Influence, Boost Post and Newsletters
- Secure delegate access so senior leaders can post with help
- Unlimited admin seats in every package
- Integrations with Slack, Microsoft Teams, Adobe Analytics, Salesforce and Marketo
- Reach, clicks, earned media value and UTM-based analytics
Pros
- Live in-platform chat support with an average 20-second response time, per DSMN8
- Every client gets a dedicated customer success manager
- Full onboarding and training included
Cons
- No public prices, quotes depend on seats, modules and add-ons
- Paying for extra modules raises the total
- Aimed at enterprise programs rather than small teams

Rank 3 · Also great
Haiilo
Employee advocacy product inside an intranet and employee communications platform, with a published per-seat starting price.
haiilo.com8.4
out of 10
Best for: Mid-size and large companies that want a published per-seat price
Haiilo sells employee advocacy as a standalone product next to its intranet, and it is one of the few enterprise vendors that prints a price: the Starter plan begins at $15 per seat per month with a 100-seat minimum. Starter covers the basics well, with web and mobile apps, instant sharing, personal and admin analytics, an email digest and unlimited content channels. The Scaling tier is where measurement improves: Smart Share picks posting times, links get automated UTM tags, LinkedIn impressions are reported, content can be imported from RSS, LinkedIn and SharePoint, and you can set custom CPC values for earned media value. Enterprise adds AI with tone-of-voice controls, Slack, Zapier and Microsoft Teams sharing, white labelling, SSO, perks and rewards, and post on behalf for executive ghostwriting. Employees can share to six networks including Xing and WeChat, and automatic translation covers 28 languages. Note that the page lists a 100-seat minimum on the plan card and 150 users in the FAQ.
Standout feature
Haiilo is the best choice for buyers who need a published enterprise price because Employee Advocacy starts at $15 per seat per month.
Use cases
Global employer brand teams
Share recruiting content in local languages on Xing, LinkedIn and WeChat
Outcome: Reach in markets a LinkedIn-only tool misses
Companies already on Haiilo intranet
Add advocacy to the same employee platform
Outcome: One vendor for internal and external sharing
Marketing ops
Tag every shared link with UTMs automatically
Outcome: Clean attribution in web analytics
Key features
- Starter includes web and mobile apps for iOS and Android, instant sharing and an email digest
- Scaling adds Smart Share timing, automated UTM tagging and LinkedIn impressions analytics
- Content import from RSS, LinkedIn and SharePoint on Scaling
- Sharing to LinkedIn, Facebook, X, Instagram, Xing and WeChat
- Automatic translation into 28 languages
Pros
- Only enterprise advocacy platform here with a public starting price
- Unlimited content channels from the Starter plan
- Enterprise adds SSO, white labelling and post on behalf for executives
Cons
- Starter card requires 100 seats, while the FAQ mentions 150 users
- Slack and Microsoft Teams sharing is reserved for Enterprise
- Scaling and Enterprise prices are quoted

Rank 5
GaggleAMP
Employee advocacy platform priced by company size, with unlimited members, an AI suite and Slack and Teams built in.
gaggleamp.com8.2
out of 10
Best for: Mid-market companies that want to invite every employee
GaggleAMP's pricing logic is the opposite of seat-based tools: you get one price based on company size, and every plan includes unlimited members, the full AI suite and Slack and Microsoft Teams. The company argues that per-seat pricing discourages adoption and says its customers average a 75% adoption rate. The AI rewrites each company post so it reads like the employee sharing it, and helps program managers write and plan content. Every plan includes one Gaggle, a self-contained workspace with its own members, content and analytics; companies with several brands or regions can add up to 10 or go unlimited. Teams of 100 or more get a dedicated customer success manager from day one. Contracts are billed annually, with two years as the standard term, a 10% uplift for one year and 5% off for three. You still need a proposal to see a number, though GaggleAMP says it sends one within a business day with no call required.
Standout feature
GaggleAMP is the best choice for whole-company programs because every plan includes unlimited members, AI and Slack and Teams.
Use cases
HR and comms teams
Open the program to the whole workforce
Outcome: No per-seat cost as participation grows
Multi-brand companies
Run separate programs per brand or region
Outcome: Independent workspaces with their own reporting
Sales leaders
Give reps AI-personalized posts in Slack or Teams
Outcome: Social selling without writing from scratch
Key features
- Unlimited members on every plan, priced by company size rather than seats
- AI rewrites company content into a post in each employee's voice
- Slack and Microsoft Teams included on every plan
- One Gaggle workspace included, up to 10 or unlimited for multi-brand companies
- Dedicated customer success manager for teams of 100 or more
Pros
- Inviting more employees does not raise the price
- Custom proposal arrives within one business day, per GaggleAMP
- Contract options shown up front: 1 year at +10%, 3 years at 5% below the 2-year base
Cons
- Standard contract is 2 years
- No published price, even for small companies
- All contracts are billed annually

Rank 6
Vulse
LinkedIn-only employee advocacy platform with per-seat prices published in USD, GBP and EUR and no seat minimum.
vulse.co8.1
out of 10
Best for: B2B teams focused on LinkedIn, from 1 seat upward
Vulse is a LinkedIn-only advocacy tool with the clearest price list in the category. Per-seat rates billed annually are $18 for 1 to 10 seats, $14 for 11 to 49, $10 for 50 to 99 and $6 for 100 or more, with monthly billing at $24, $19, $13 and $8, and there is no seat minimum or workspace fee. Every seat gets the whole product: posts drafted in each person's tone, Amplify to rewrite company posts per employee, a scheduler with approvals, on-behalf publishing with consent, community management for comments and mentions, leaderboards and profile-level analytics through LinkedIn's official Community Management API. A REST API and webhooks are included. Vulse is ISO 27001 certified, hosts in the EU by default and offers US hosting. The narrow scope is the main limit: it does not share to Facebook, X or Instagram, so consumer brands and recruiting teams outside LinkedIn need another tool. Vulse says a five-person pilot costs $120 a month on monthly terms.
Standout feature
Vulse is the best choice for LinkedIn-only programs because annual seats cost $6 to $18 per user with no minimum.
Use cases
B2B startups
Pilot advocacy with five people on monthly terms
Outcome: A test program for about $120 a month
Founders and sales leaders
Draft and schedule LinkedIn posts in their own voice
Outcome: Consistent posting with approval controls
Marketing teams of 100+
Roll out company post rewrites to every seller
Outcome: Per-seat cost drops to $6 a month annually
Key features
- Built on LinkedIn's official Community Management API
- Amplify rewrites company posts for each person, with tone matching
- LinkedIn post scheduler with approvals and on-behalf publishing with consent
- Profile-level analytics, leaderboards and Top Fans
- REST API and webhooks included in every seat
Pros
- No seat minimum and no platform or workspace fees
- Every feature on every plan, only the per-seat price changes
- ISO 27001 certified, EU hosting by default with US hosting available
Cons
- LinkedIn only, no Facebook, X or Instagram sharing
- Free trials are by application rather than self-serve
- Small teams pay $18 per user annually or $24 monthly

Rank 9
PostBeyond
Employee advocacy platform with a 30-day free trial, a published Growth price and managed services for large programs.
postbeyond.com7.8
out of 10
Best for: Companies with 100 to 250 enrolled employees
PostBeyond is one of the few advocacy vendors that shows a real number: the Growth package costs $1,125 a month for 100 enrolled employees, which is also the minimum. Before that you can run a 30-day free trial with up to 30 enrolled employees, covering full content management, social sharing, Slack and Teams notifications, analytics, gamification, newsletters and UTM or CID campaign tracking. Growth adds unlimited admin and content creator seats, single sign-on, rewards and a dedicated client success team, plus AI caption generation that PostBeyond still labels beta. The Enterprise package, custom priced from 250 enrolled employees, lowers the per-user cost and adds user groups, tailored implementation and training, personalized Looker reporting and managed services for content, gamification and rewards. The Toronto company also targets channel partners and customer advocacy, not only employees. At roughly $11 per enrolled employee per month on Growth, it costs more than Haiilo's or Vulse's per-seat rates.
Standout feature
PostBeyond is the best choice for teams that want to test first because it offers a 30-day trial and a published $1,125 Growth plan.
Use cases
Mid-size B2B companies
Trial advocacy with 30 employees before committing
Outcome: Proof of participation before budget approval
Channel marketing teams
Give partners approved content to share
Outcome: Partner reach tracked with UTM and CID tags
Large enterprises
Outsource content and rewards to managed services
Outcome: A running program without extra headcount
Key features
- Free trial includes full content management and sharing for up to 30 enrolled employees
- Growth includes unlimited admin and content creator seats and single sign-on
- Slack and Microsoft Teams notifications
- Gamification, leaderboards, rewards and newsletters
- Campaign tracking with UTM and CID parameters
Pros
- Published Growth price and a 30-day trial before you buy
- Dedicated client success team on Growth
- Enterprise adds Looker reporting and managed content, gamification and rewards services
Cons
- 100 enrolled employee minimum on Growth
- AI caption generation is still listed as beta
- Enterprise pricing for 250+ employees is custom

Rank 10
Hootsuite Parliament
Hootsuite's employee advocacy product, formerly Amplify, included with the Hootsuite Enterprise plan.
hootsuite.com7.7
out of 10
Best for: Large teams already on Hootsuite Enterprise
Parliament is Hootsuite's employee advocacy product, the successor to Hootsuite Amplify, and it comes with the Hootsuite Enterprise plan rather than as a cheap add-on. Admins create pre-approved, on-brand posts from the Hootsuite dashboard and publish them to a content hub, where employees share them to their own networks in a few taps. Employees can also share from Microsoft Teams and Slack, and admins track engagement per post, post impact and user adoption, with a leaderboard to encourage participation. Integrations with UpContent bring in curated third-party articles, and TINT adds user-generated content with rights management. Hootsuite's AI writes captions, and a Parliament MCP lets people source content, post and schedule a week of shares from ChatGPT, Claude or Copilot; a link to Hootsuite's Wisdom AI is listed as coming soon. The price of entry is the main issue: Parliament requires Enterprise, whose cost is quoted, so it only makes sense for teams already committed to Hootsuite at that tier.
Standout feature
Hootsuite Parliament is the best choice for Hootsuite Enterprise customers because employees share approved posts from Teams, Slack or an MCP-connected assistant.
Use cases
Enterprise social teams on Hootsuite
Publish approved posts to an employee content hub
Outcome: Advocacy managed next to brand publishing
Content marketers
Fill the hub with curated articles through UpContent
Outcome: Steady supply of shareable content
Employees who live in chat
Share posts from Teams or an AI assistant
Outcome: Participation without opening another app
Key features
- Content hub with a library of brand-approved posts
- Admins create approved content directly in the Hootsuite dashboard
- Sharing from Microsoft Teams and Slack
- Parliament MCP to find, post and schedule shares from ChatGPT, Claude or Copilot
- Post impact and user adoption tracking, plus a leaderboard
Pros
- Built into the Hootsuite dashboard social teams already use
- Integrations with UpContent for curation and TINT for user-generated content
- Hootsuite AI writes captions for advocacy posts
Cons
- Only available with Hootsuite Enterprise
- No published price for Enterprise
- Hootsuite lists linking Wisdom to Parliament as coming soon
Frequently asked questions
+What is the best employee advocacy software?
EveryoneSocial is the best employee advocacy software for large companies in 2026. Its single quoted plan includes SSO, SCIM, the API, every integration and a dedicated customer success manager, for programs from 500 to 50,000+ users. DSMN8 is the strongest alternative when executives need delegate posting.
+How much does employee advocacy software cost?
Published prices run from free to over $1,000 a month as of November 2026. Vista Social is free with 3 employees or less and $199 a month for 25, Vulse costs $6 to $18 per user per month billed annually, Haiilo starts at $15 per seat with a 100-seat minimum, Clearview Social is $425 a month for 50 employees and PostBeyond is $1,125 a month for 100. EveryoneSocial, DSMN8 and GaggleAMP quote on request.
+Is there free employee advocacy software?
Yes, Vista Social's advocacy plan is free with 3 employees or less. PostBeyond offers a 30-day free trial for up to 30 enrolled employees, and Vista Social also has a 14-day trial of the paid plan.
+What is the best employee advocacy tool for LinkedIn?
Vulse is the best LinkedIn-only option, built on LinkedIn's official Community Management API. It costs $18 per user per month for 1 to 10 seats and $6 at 100 or more, billed annually, with no seat minimum. DSMN8 and EveryoneSocial cover LinkedIn plus other networks for larger programs.
+What is the best employee advocacy software for small businesses?
Vista Social is the best fit for small businesses, at $199 a month for 25 employees and free for 3 or fewer. Vulse suits small LinkedIn-focused teams because it has no seat minimum, and Clearview Social's Team plan covers 50 employees for $425 a month billed annually.
+Do Sprout Social and Hootsuite include employee advocacy?
Not in their entry plans. Sprout Social sells Employee Advocacy as an add-on to its plans, and Hootsuite includes Parliament, its advocacy product, with the Enterprise plan. Both prices are given through a demo.
+How do you measure an employee advocacy program?
Most platforms report earned media value, reach and clicks per employee. Haiilo's Scaling plan adds automated UTM tagging and LinkedIn impression data, PostBeyond tracks UTM and CID parameters, and DSMN8 connects to Salesforce and Marketo so shares can be tied to pipeline.
About this list
Updated November 12, 2026 by the Mojolin research desk. Mojolin is self-funded
Questions or corrections: editorial@mojolin.com
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